Efficiency through Integration: Master Data Management in the Digital Era

Abstract

This paper explores the role of MDM in driving efficiency through integration in the digital era. The article begins by highlighting the challenges posed by siloed data and the importance of integrating master data across the enterprise. It then delves into the key components of an effective MDM strategy, including data governance, data quality management, and data integration. The paper emphasizes the need for a holistic approach to MDM that encompasses people, processes, and technology. Furthermore, this paper discusses the benefits of MDM, such as improved decision-making, enhanced customer experiences, and increased operational efficiency. It also addresses the evolving landscape of MDM in light of emerging technologies such as artificial intelligence and machine learning.