Strategic Imperatives: Master Data Management as a Catalyst for Organizational Growth

Authors

  • Seung-min Kim, University of Seoul, South Korea
  • Ji-hye Park University of Seoul, South Korea

Abstract

This paper explores the role of MDM as a catalyst for organizational growth and outlines key strategic imperatives for its successful implementation. This paper begins by highlighting the importance of data as a strategic asset and the challenges organizations face in managing and leveraging data effectively. It then delves into the fundamental principles of MDM, including data governance, data quality management, and data integration, emphasizing their role in establishing a single, authoritative source of truth for critical data assets. Furthermore, the abstract examines how MDM enables organizations to break down data silos, streamline processes, and drive innovation. Through real-world examples and case studies, it illustrates how organizations can leverage MDM to fuel growth, enhance operational efficiency, and gain a competitive edge.

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Published

2024-03-12