Exploring the Mediating Role of CEO Power in Green Innovation and Organizational Success in Manufacturing Firms

Abstract

This study investigates the mediating role of CEO power in the relationship between green innovation and organizational success within manufacturing firms. Green innovation, characterized by environmentally sustainable practices and technologies, has become essential for firms aiming to achieve competitive advantage and long-term success. However, the effectiveness of green innovation in driving organizational success can be significantly influenced by the CEO's power and influence. CEO power, encompassing authority, control over resources, and strategic decision-making capabilities, plays a crucial role in shaping the firm's commitment to and implementation of green initiatives. By examining the interplay between CEO power, green innovation, and organizational success, this research seeks to illuminate how CEOs can leverage their positions to enhance environmental strategies and ultimately drive superior performance outcomes in the manufacturing sector.