How CEO Power Influences Green Innovation and Firm Performance: A Study in Manufacturing

Abstract

This paper delves into the intricate dynamics of corporate leadership and its impact on environmental innovation and business outcomes within the manufacturing sector. By analyzing the varying degrees of CEO power, ranging from decision-making autonomy to influence over strategic directions, the research highlights how these factors shape a company's approach to green innovation. The study underscores that CEOs with greater power tend to champion sustainable practices more vigorously, thereby fostering a corporate culture conducive to green initiatives. Ultimately, the findings suggest a positive correlation between CEO power, green innovation adoption, and enhanced firm performance, illustrating the pivotal role of executive leadership in driving sustainable practices in manufacturing contexts.